Product Adoption Insights is Userflow's built-in analytics suite. It gives you everything you need to understand how users engage with your product, identify where they get stuck, and take targeted action — without leaving Userflow or stitching together separate tools.
The Insight → Action → Impact workflow
Product Adoption Insights follows a six-step workflow:
| Step | Tool | What it does |
|---|---|---|
| Capture | No-code Event Tracking | Track button clicks, page visits, and form interactions without writing code |
| Understand | Chart Builder | Visualize event trends and usage patterns over time |
| Break Down | Group By | Slice chart data by plan, region, or any user attribute to find segment differences |
| Find Friction | Funnel Analysis | See exactly where users drop off in your key flows |
| Full Picture | Dashboards | Combine your most important charts in one view for ongoing monitoring |
| Action | Flows & Guides | Launch targeted onboarding, tips, or announcements to the segments that need them most |
Getting started
If you're new to Product Adoption Insights, start here:
- Set up event tracking. No-code Event Tracking lets you track user actions in minutes — no developer required.
- Build your first chart. Head to Chart Builder and create a Usage Analysis chart to see how often your key events fire.
- Run a funnel. Add a Funnel Analysis chart to find out where users drop off in a critical workflow.
- Create a dashboard. Pull your most important charts into a Dashboard for a single-pane view.
- Act on insights. Use Userflow Flows to reach the users who need help — triggered by the events you're already tracking.
Plan availability
Product Adoption Insights features are available on all Userflow plans, with some limits depending on your plan. See individual feature articles for details, or check your billing settings to see what's included.